You can listen to Wilson’s story by clicking below
“Only those who believe in the impossible will see the invisible”
Wilson Mazaiwana, SMS Juice Ltd
Graduate College, MSc Networking and Internet Systems, 2012
Tendayi Wilson Mazaiwana is Director and founder at at SMSJuice Limited, Lancaster, a bulk SMS text solutions company. Their customers are education institutions, marketing companies, NGOs, and companies that with appointment reminding and quotation services.
What did you do after your Masters?
I’d worked with SMS text messaging before. I finished my Masters in 2012. A company in Lancaster got in touch and said, ‘Oh we like the stuff that you’ve done with text messaging, so do you want to come and work for us?’. It was working for them that I learned a lot more things that actually contributed to my ideas about the business I’m running today.
How did you make the leap from employee to company founder?
In September 2013 the company went into administration so we got made redundant. Seven days later I went to register the company SMS Juice Limited. I was lucky. I got some clients from the company I’d worked for and they are still my clients today.
What’s your advice to others in your shoes?
I believe persistence beats resistance.
You can view Wilson’s LinkedIn profile here.
For more inspiration and stories of success and failure, return to the Startup Stories gallery.
You can also;
- Search Inspire Me for news and articles from current students who are making things happen for themselves.
- Sign up to the newsletter here to keep up to date with enterprise at Lancaster.
- Get in touch and find out what we have to offer to support students, staff and alumni.
If you’re a Lancaster alumnus with a story to share, or if you would like to express an interest in mentoring an entrepreneurial student, let us know here.