Latest news about Lancaster University Management School's engagement with the business community.
Pentland CEO sparks discussion of global brand challenges
Andy Rubin, CEO of Pentland Brands plc, brought global marketing challenges to life in his guest lecture ‘Building brands and culture in an increasingly complex and global world’ at LUMS on 21 May.
Sunday Times: ‘I’ll have an MBA with engineering on top‘
Jill Russell explains why she chose to take Lancaster’s unique IMPM programme, rather than a traditional MBA, in this feature in the Sunday Times.Read on the Sunday Times website
Business experts to explain how SMEs can benefit from social media
North West SMEs can hear how they can grow their business and customer base by engaging in social media, at a LUMS workshop on 4 June.
Real Business: ’10 tips for small business leaders’
‘The last thing a business needs is for the boss to be the hero’, says Ian Gordon in an opinion piece on the Real Business website.View on the Real Business website
Mountaineering legend wows business leaders with Everest leadership story
Britain's most famous mountaineer this week wowed an audience of business leaders with a master-class about the organisation of a successful expedition to summit the world's highest mountain.
Social media gurus to pass on digital marketing expertise
North West SME owners will have an opportunity to learn how to grow their business through digital marketing at a special two-day workshop run by Lancaster University Management School.