Professor Margaret Hogg

Professor of Consumer Behaviour and Marketing

Profile

I joined Lancaster University Management School in May 2004 after eight years at Manchester School of Management (UMIST) [now Alliance Manchester Business School] where I had taught consumer behaviour at undergraduate and postgraduate levels; and had been MSc (Marketing) Programme Director. Before that, I had spent eight years at University College Salford, lecturing in Business Policy, Strategy and Marketing. I completed my PhD in 1995 at Manchester Business School (in consumer behaviour and retailing) via part-time study funded by University College Salford. At the beginning of my career I spent six years in marketing with K Shoes, Kendal.

Identity (Re)construction through sharing: a study of mother and teenage daughter dyads in France and Japan
Gentina, E., Hogg, M.K., Sakashita, M. 07/2017 In: Journal of Retailing and Consumer Services. 37, p. 67-77. 11 p.
Journal article

Parenting agendas: an empirical study of intensive mothering and infant cognitive development
Budds, K., Hogg, M.K., Banister, E.N., Dixon, M.P. 1/05/2017 In: The Sociological Review. 65, 2, p. 336-352. 17 p.
Journal article

Couples' narratives of shared-self, possessions and consumption experiences
Wong, P., Hogg, M.K., Vanharanta, M. 3/10/2016 In: Journal of Consumer Behaviour.
Journal article

Consumer behaviour
Hogg, M.K., Lawson, R. 11/06/2016 In: Marketing theory. London : Sage
Chapter (peer-reviewed)

Consumer behaviour: a European perspective
Solomon, M., Bamossy, G., Askegaard, S., Hogg, M.K. 22/04/2016 6th ed. Harlow, Essex : Pearson Education. 736 p. ISBN: 9781292116723.
Book

Consumption through the ambivalent prism of intergenerational support
Karanika, K., Hogg, M. 11/04/2016 In: European Journal of Marketing. 50, 3-4, p. 575-601. 27 p.
Journal article

Consuming the family and the meal: representations of the family meal in women's magazines over 60 years
Davis, T., Marshall, D., Hogg, M.K., Schneider, T. 5/04/2016 In: The practice of the meal. London : Routledge ISBN: 9781138817685.
Chapter

Being kind to ourselves: self-compassion, coping and consumption
Karanika, K., Hogg, M. 02/2016 In: Journal of Business Research. 69, 2, p. 760-769. 10 p.
Journal article

Strategy narratives and wellbeing challenges: the role of everyday self-presentation
Liu, C., Keeling, D., Hogg, M. 01/2016 In: Journal of Business Research. 69, 1, p. 234-243. 10 p.
Journal article

Becoming respectable: low income mothers, consumption and the pursuit of value
Banister, E., Hogg, M., Budds, K., Dixon, M. 2016 In: Journal of Marketing Management. 32, 7-8, p. 652-672. 21 p.
Journal article

Towards a theory of visual signification
Gkiouzepas, L., Hogg, M.K. 13/10/2015 In: Advances in Advertising Research. Wiesbaden : Springer p. 179-199. 21 p.
Chapter (peer-reviewed)

Care leavers' transitions to adulthood: challenges to self in adapting to new consumer roles
Hibbert, S., Piacentini, M.G., Hogg, M.K. 20/08/2015 In: Consumer vulnerability. London : Routledge p. 117-129. 13 p. ISBN: 9780415858588.
Chapter

Care leavers’ transitions to adulthood
Hibbert, S., Piacentini, M., Hogg, M. 08/2015 In: Consumer vulnerability. London : Routledge p. 117.
Chapter (peer-reviewed)

Intergenerational relationships and food consumption: the stories of young adults leaving home
Gram, M., Hogg, M., Blichfeldt, B.S., MacLaran, P. 20/04/2015 In: Young Consumers. 16, 1, p. 71-84. 14 p.
Journal article

Conceptualizing and examining the process of consumers’ choice of goal-pursuits
Liu, C., Keeling, D., Hogg, M. 2015
Conference paper

Internal strategy narratives and external selves: the case of self-adornment in the management of personal well-being challenges in social relationships
Liu, C., Keeling, D., Hogg, M. 2015
Conference paper

The material-semiotics of fatherhood: the co-emergence of technology and contemporary fatherhood
Bettany, S., Kerrane, B., Hogg, M. 07/2014 In: Journal of Business Research. 67, 7, p. 1544-1551. 8 p.
Journal article

Commentary
Hogg, M.K. 2014 In: Legends in consumer behavior. Sage ISBN: 9788132113171.
Chapter

Consumer resource integration amongst vulnerable consumers: care leavers in transition to independent living
Piacentini, M., Hibbert, S.A., Hogg, M. 2014 In: Journal of Marketing Management. 30, 1-2, p. 201-219. 19 p.
Journal article

Re-visiting contemporary issues in family consumption
Kerrane, B., Bettany , S.M., Hogg, M. 2014 In: Journal of Marketing Management. 30, 15-16, 6 p.
Editorial

Cultural influences on representations of the consumer in marketing theory
Maclaran, P., Hogg, M.K., Bradshaw, A. 04/2013 In: Consumer research methods. London : Sage ISBN: 9781446208502.
Chapter

Rhetorical issues in writing interpretivist consumer research
Hogg, M.K., Maclaran, P. 04/2013 In: Consumer research methods. London : Sage
Chapter (peer-reviewed)

The material semiotics of fatherhood: the co-emergence of technology and the contemporary father
Kerrane, B., Bettany, S., Hogg, M. 1/01/2013
Conference paper

A phenomenological approach to some issues in consumer research
Liu, C., Keeling, D., Hogg, M. 2013 In: Interpretive Consumer Research Workshop .
Paper

Consumer behaviour: a European perspective
Solomon, M., Bamossy, G., Askegaard, S., Hogg, M. 2013 5th ed. ed. Harlow : Pearson Higher Education. 704 p. ISBN: 0273772724 , 9780273772729.
Book

Consumer decision making in online and offline environments
Penz, E., Hogg, M. 2013 In: The Routledge companion to digital consumption. London : Routledge p. 235-248. 14 p.
Chapter (peer-reviewed)

Images of motherhood: food advertising in Good Housekeeping Magazine 1950-2010
Marshall, D., Davis, T., Hogg, M.K., Petersen, A., Schneider, T. 2013 In: Motherhood, markets and consumption. London : Routledge p. 116-128. 13 p. ISBN: 9780415516495.
Chapter

Motherhoods, markets and consumption: the making of mothers in contemporary western cultures
O'Donohoe, S., Hogg, M., Maclaran, P., Martens, L., Stevens, L. 2013 London : Routledge. 258 p. ISBN: 9780415516495. Electronic ISBN: 9780203469729.
Book

Mothers and their empty nests: employing consumption practices to negotiate a major life transition
Curasi, C., Maclaran, P., Hogg, M.K. 2013 In: Motherhood, markets and consumption:. London : Routledge p. 171-182. 12 p. ISBN: 9780415516495.
Chapter

Shared or non-shared?: children's different consumer socialization experiences within the family environment
Kerrane, B., Hogg, M. 2013 In: European Journal of Marketing. 47, 3-4, p. 506-524. 19 p.
Journal article

Strategies for managing the relational self: the case of women’s consumption of cosmetics
Liu, C., Keeling, D.I., Hogg, M. 2013
Conference paper

The unspoken truth: a phenomenological study of changes in women's sense of self and the intimate relationship with cosmetics consumption
Liu, C., Keeling, D.I., Hogg, M. 12/2012 In: Research in Consumer Behavior. Emerald Group Publishing Ltd p. 89-107. 19 p.
Chapter (peer-reviewed)

Service recovery following dysfunctional consumer participation
Hibbert, S., Piacentini, M., Hogg, M. 07/2012 In: Journal of Consumer Behaviour. 11, 4, p. 329-338. 10 p.
Journal article

Trajectories across the lifespan of possession-self relationships
Karanika, K., Hogg, M. 4/01/2012 In: Journal of Business Research. 66, 7, p. 910-916.
Journal article

Negotiating the new father: the consumption of technology within the contemporary family
Kerrane, B., Bettany, S., Hogg, M. 1/01/2012
Conference paper

Children's strategies in practice: exploring the co-constructed nature of children's influence strategies in family consumption
Kerrane, B., Hogg, M., Bettany, S. 2012 In: Journal of Marketing Management. 28, 7-8, p. 809-835. 27 p.
Journal article

Consumption narratives of extended possessions and the extended self
Wong, P., Hogg, M., Vanharanta, M. 2012 In: Journal of Marketing Management. 28, 7-8, p. 936-954. 19 p.
Journal article

Exploring cultural differences in the extended self
Wong, P., Hogg, M. 2012 In: The Routledge companion to identity and consumption. New York : Routledge
Chapter (peer-reviewed)

How best to get their own way: children's influence strategies within families
Kerrane, B., Hogg, M. 2012 In: Advances in Consumer Research. 39, p. 366-373. 8 p.
Journal article

Trajectories of the self: a phenomenological study of women’s changing faces reflected in cosmetics consumption
Liu, C., Keeling, D.I., Hogg, M. 2012
Conference paper

Helping or Hindering?: The ambivalent role of siblings as socialization agents within family consumption
Kerrane, B., Hogg, M. 1/01/2011
Conference paper

How best to get their own way?: Children's influence strategies within families
Kerrane, B., Hogg, M. 1/01/2011
Conference paper

Articulating a new framework for visual metaphors in advertising a structural, conceptual, and pragmatic investigation
Gkiouzepas, L., Hogg, M.K. 2011 In: Journal of Advertising. 40, (1), p. 103-120. 18 p.
Journal article

Children, Food, Health and Marketplace Discourses in 50 years of Magazine Advertising in Australia and the UK
Schneider, T., Davis, T., Hogg, M. 2011 In: European Advances in Consumer Research. Duluth, MN : Association for Consumer Research p. 11. 1 p.
Paper

Exploring the Self-Possession Boundary through Hong Kong Chinese Consumers' Narratives of Important Possessions
Wong, P., Hogg, M. 2011 In: European Advances in Consumer Research. Duluth, MN : Association for Consumer Research p. 65-66. 2 p. ISBN: 0-915552 66 3.
Conference contribution

Helping or hindering? sibling interaction in child influence strategies
Kerrane, B., Hogg, M. 2011 In: Advances in Consumer Research. Duluth, MN : Association for Consumer Research 26 p.
Chapter (peer-reviewed)

Helping or hindering? the ambivalent role of siblings as socialization agents within family consumption: "All in the family: Intra-family coalitional influences on consumption" ACR special session
Kerrane, B., Hogg, M. 2011 In: Advances in Consumer Research. Association for Consumer Research 1 p.
Abstract

The role of mixed emotions in consumer behaviour: investigating ambivalence in consumers' experiences of approach-avoidance conflicts in online and offline settings
Penz, E., Hogg, M.K. 2011 In: European Journal of Marketing. 45, 1/2, p. 104-132. 29 p.
Journal article

Young People Leaving Foster Care: Navigating the Marketplace
Piacentini, M., Hibbert, S.A., Hogg, M. 2011
Conference paper

Becoming a mother: negotiating discourses within the life-framing identity project of motherhood
Banister, E.N., Hogg, M.K., Dixon, M. 2010 In: Association for Consumer Research (Pittsburgh) - 2009. Duluth, MN : Association for Consumer Research
Conference contribution

Conceptualizing and examining how extremity of claims work in the context of advertising visuals
Gkiouzepas, L., Hogg, M.K. 2010 In: American Advertising Association (Minneapolis) - 2010. N/A : unknown
Conference contribution

Examining Belk's concept of possessions and the extended self in a non-western context: how Hong Kong Chinese consumers' narratives illuminate the boundary between extended possessions and the extended self
Wong, P., Hogg, M.K. 2010 In: Strathclyde ACR Workshop (Glasgow) - 2010. N/A : unknown
Conference contribution

Inter-relationships between desired and undesired selves and anti-consumption
Karanika, K., Hogg, M.K. 2010 In: ICAR/NACRE Conference (Marseilles) - 2010. N/A : unknown
Conference contribution

My possessions are mine and your possessions are mine too
Wong, P., Hogg, M.K. 2010 In: Advances in Consumer Research. 37
Journal article

Role framing: the layered meaning of the contemporary estate agent role
Broderick, A., Hogg, M.K. 2010 In: Academy of Marketing (Coventry) - 2010. N/A : unknown
Conference contribution

Sense the difference: changes in relationship management in the context of the financial crisis
Karantinou, K.M., Hogg, M.K., Soureli, M., Vonatsos, K.N. 2010 In: European Marketing Academy Conference (Copenhagen) - 2010. N/A : unknown
Conference contribution

System-oriented or socially embedded: social identification in estate agency roles
Broderick, A., Hogg, M.K. 2010 In: Academy of Marketing (Coventry) - 2010. N/A : unknown
Conference contribution

The inter-relationship between desired and undesired selves in the consumption experiences of Greek women
Karanika, K., Hogg, M.K. 2010 In: Journal of Marketing Management. 26, 11/12, p. 1091-1111. 21 p.
Journal article

The political role of government-sponsored social marketing campaigns
Raftopoulou, C.E., Hogg, M.K. 2010 In: European Journal of Marketing. 44, 7/8, p. 1206-1227. 22 p.
Journal article

Aberrant service consumer behaviour
Hibbert, S.A., Piacentini, M.G., Hogg, M.K. 2009 In: AMA Marketing and Public Policy Conference (Washington) - 2009. N/A : unknown
Conference contribution

An empirical investigation of relationship development in professional business services
Karantinou, K.M., Hogg, M.K. 2009 In: Journal of Professional Services Marketing. 23, 4, p. 249-260. 12 p.
Journal article

Changes in self and interpersonal relationships over time: a study of important gifts from gift-recipients' perspectives
Wong, P.K., Hogg, M.K. 2009 In: Association for Consumer Research (San Francisco) - 2008. N/A : Association for Consumer Research
Conference contribution

Cleaning up the mess? Revisiting the silences in interpretivist consumer research
MacLaran, P., Hogg, M.K. 2009 In: Interpretive Consumer Research 5th Workshop (Milan) - 2009. N/A : unknown
Conference contribution

Consumer Behaviour: A European Perspective
Solomon, M., Bamossy, G.M., Askegaard, S., Hogg, M.K. 2009 London and New York : Pearson Higher Education. ISBN: 9780273717263.
Book

Cultural influences on representations of the consumer in marketing theory
MacLaran, P., Hogg, M.K., Bradshaw, A. 2009 In: The Sage Handbook of Marketing Theory. London : Sage p. 332-352. 21 p.
Chapter

Mapping symbolic (anti-) consumption
Hogg, M.K., Banister, E.N., Stephenson, C.A. 2009 In: Journal of Business Research. 62, 2, p. 148-159. 12 p.
Journal article

The impact of family micro-environments on children's consumer socialization
Kerrane, B., Hogg, M.K. 2009 In: Association for Consumer Research (San Francisco) - 2008. Duluth, MN : Association for Consumer Research
Conference contribution

The interplay between desired and undesired selves in the consumption experiences of Greek women
Karanika, K., Hogg, M.K. 2009 In: European Marketing Academy Conference (Nantes) - 2009. N/A : unknown
Conference contribution

The role of symbolic consumption in identity projects: the case of fostered children
Hogg, M.K., Piacentini, M.G., Hibbert, S.A. 2009 In: Advances in Consumer Research. 36, p. 613-615. 3 p.
Journal article

Conflict and uncertainty in identity projects: narrating aspects of the consumer self in different ethno-cultural contexts
MacLaran, P., Hogg, M.K. 2008 In: Consumer Culture Theory Conference (Boston) - 2008. N/A : unknown
Conference contribution

Consumption and social stigma in identity projects: stories from fostered children
Hogg, M.K., Hibbert, S.A., Piacentini, M.G. 2008 In: Consumer Culture Theory Conference (Boston) - 2008. N/A : unknown
Conference contribution

Getting the body back (or not): exploring new mothers' expectations of their body before and after birth
Banister, E.N., Hogg, M.K. 2008
Conference paper

Integrating approach-avoidance conflicts into consumer ambivalence: comparing retail contexts
Hogg, M.K., Penz, E. 2008 In: Society for Consumer Psychology (San Francisco) - 2007. N/A : unknown
Conference contribution

Rhetorical issues in writing interpretivist consumer research
Hogg, M.K., MacLaran, P. 2008 In: Qualitative Market Research: An International Journal. 11, 2, p. 130-146. 17 p.
Journal article

The role of symbolic consumption in identity projects: the case of fostered children
Hogg, M.K., Piacentini, M.G., Hibbert, S. 2008 In: Association for Consumer Research (San Francisco) - 2008. N/A : unknown
Conference contribution

The role of the negative self in consumption
Hogg, M.K., Banister, E.N., Dixon, M.J. 2008 In: AFM (French Marketing Association) Conference (Paris) - 2008. N/A : unknown
Conference contribution

Care leavers' transitions to independent living
Hibbert, S.A., Piacentini, M.G., Hogg, M.K. 2007 In: European Advances in Consumer Research. Provo : Association for Consumer Research p. 311-312. 2 p. ISBN: 9780915552399.
Chapter

Care leavers' transitions to independent living, in Special Session: Marlys Mason and Teresa Pavia 'Consumers set apart: marketplace marginalization, adaptation and resistance'
Hibbert, S.A., Piacentini, M.G., Hogg, M.K. 2007 In: European Advances in Consumer Research (Milan) - 2007. N/A : unknown
Conference contribution

Consumers in the knowledge-based economy: what creates and/or constitutes consumer vulnerability in the KBE - a research report
Hogg, M.K., Howells, G., Milman, D. 2007 In: Journal of Consumer Policy. 2
Journal article

Developing and managing relational market-based assets in professional services: client relationships in management consultancy
Karantinou, K.M., Hogg, M.K. 2007 In: Marketing Management Journal. 17, 2, p. 16-39. 24 p.
Journal article

Extending understanding of consumer ambivalence in different shopping environments by investigating approach-avoidance conflicts
Hogg, M.K., Penz, E. 2007 In: European Advances in Consumer Research (Milan) - 2007. N/A : unknown
Conference contribution

Getting the body back (or not): exploring women's expectations of their body before, during and after birth
Banister, E.N., Hogg, M.K. 2007 In: Birth: The Cultural Politics of Reproduction, Institute for Advances Studies Workshop (Lancaster University) - March 2007. N/A : unknown
Conference contribution

Hong Kong consumer narratives about self, possessions and symbolic consumption
Wong, P., Hogg, M.K. 2007 In: Society for Consumer Psychology (San Francisco) - 2007. N/A : unknown
Conference contribution

Lesser or just different? Capturing children''s voices in consumer research
Kerrane, B., Hogg, M.K. 2007 Lancaster University : The Department of Marketing
Working paper

Online and offline purchasing strategies: a preliminary investigation and conceptualization of approach-avoidance conflicts in shopping behavior
Hogg, M.K., Penz, E. 2007 In: Brick and Mortar Shopping in the 21st Century. London and New York : Routledge p. 53-83. 31 p.
Chapter

Power and influence in family decision-making: child focussed perspectives from 21st century families
Kerrane, B., Hogg, M.K. 2007 Lancaster University : The Department of Marketing
Working paper

Psychology of Consumer Behaviour: Understanding the Low Income Consumer
Piacentini, M., Hibbert, S., Hogg, M. 2007 Office of Fair Trading.
Commissioned report

Reflexivity, representation and rhetoric: issues for interpretive consumer researchers
Hogg, M.K., MacLaran, P. 2007 In: Interpretive Consumer Research (Marseilles) - 2007. N/A : unknown
Conference contribution

Self, identity and consumption in Hong Kong Chinese Society: Consumer Narratives about symbolic consumption of special possessions
Wong, P., Hogg, M.K. 2007 In: 36th European Marketing Academy (EMAC) Conference (Reykjavik) - 2007. N/A : unknown
Conference contribution

Symbolic consumption in Hong Kong Chinese society: narratives of self and special possessions
Wong, P., Hogg, M.K. 2007 In: European Advances in Consumer Research (Milan) - 2007. N/A : unknown
Conference contribution

The self-determination processes of new mothers
Banister, E.N., Hogg, M.K., Meah, A. 2007 In: European Advances in Consumer Research (Milan) - 2007. N/A : unknown
Conference contribution

Towards an understanding of shopper ambivalence in changing retail environments: investigating and conceptualizing approach-avoidance conflicts in consumer behaviour
Penz, E., Hogg, M.K. 2007 In: 36th European Marketing Academy (EMAC) Conference (Reykjavik) - 2007. N/A : unknown
Conference contribution

Unpredictable disadvantages associated with relationship management
Karantinou, K.M., Hogg, M.K. 2007 In: 36th European Marketing Academy (EMAC) Conference (Reykjavik) - 2007. N/A : unknown
Conference contribution

What is the real value of relationships: assessing the benefits and costs of relationships in consultancy
Karantinou, K.M., Hogg, M.K. 2007 In: Academy of Marketing Conference (London) - 2007. N/A : unknown
Conference contribution

Whatever happened to social network analysis in consumer research: review and prospects
Gould, N., Hogg, M.K. 2007 In: European Advances in Consumer Research (Milan) - 2007. N/A : unknown
Conference contribution

Approach and avoidance behaviours in the symbolic consumption of clothing
Banister, E.N., Hogg, M.K. 2006 In: European Advances in Consumer Research. 7, p. 453-454. 2 p.
Journal article

Changing perspectives on consumer behaviour
Karantinou, K.M., Hogg, M.K., Lewis, B.R. 2006 In: Journal of Consumer Behaviour. 5, 2
Journal article

Conceptualizing and exploring couple dyads in the world of collecting
Hughes, N., Hogg, M.K. 2006 In: Advances in Consumer Research. 33, p. 124-130. 7 p.
Journal article

Consumer Behaviour: A European Perspective (3rd Edition)
Solomon, M., Bamossy, G.J., Askegaard, S., Hogg, M.K. 2006 London : Prentice Hall. ISBN: 0273687522.
Book

Consumer behaviour : a European perspective.
Hogg, M., Askegaard, S., Bamossy, G., Solomon, M. 2006 London : Prentice Hall.
Book

Consumer behaviour II : the meaning of consumption.
Hogg, M. 2006 London : Sage.
Book

Consumers and their negative selves: from 'so not me'… to 'just not me'
Banister, E.N., Hogg, M.K. 2006 In: Fashion Marketing: Contemporary Issues (2nd Edition). Oxford : Butterworth-Heinemann p. 217-229. 13 p. ISBN: 0750668970.
Chapter

Copyless ads: the impact of complex advertising images on attitude toward the advertisement
Chan, T.W., Hogg, M.K. 2006 In: European Advances in Consumer Research. 7, p. 51-58. 8 p.
Journal article

Disruptive life events and the role of consumption: the case of breast cancer patients in Greece
Diamantopoulou, Z.T., Hogg, M.K. 2006 In: European Marketing Academy Conference (Athens) - 2006. N/A : unknown
Conference contribution

Exploring motherhood: the importance of possible selves to new mothers
Banister, E.N., Hogg, M.K. 2006 In: Advances in Consumer Research. 33, p. 343. 343 p.
Journal article

Introduction and overview
Hogg, M.K. 2006 In: Consumer Behavior II: The Meaning of Consumption (Three-Volume Set, Vol 4 - 6). London : Sage ISBN: 1412908426.
Chapter

Investigating and conceptualizing approach-avoidance conflicts in consumer behaviour
Penz, E., Hogg, M.K. 2006 In: European Marketing Academy Conference (Athens) - 2006. N/A : unknown p. 178. 178 p.
Conference contribution

Mapping the different purposes for integrating off-line and on-line data sets in discovery oriented consumer research
Hogg, M.K., MacLaran, P., Curasi, C.F. 2006 In: European Advances in Consumer Research. 7, p. 559-564. 6 p.
Journal article

Parental gate-keeping in diasporic Indian families: examining the intersection of culture, gender and consumption
Lindridge, A.M., Hogg, M.K. 2006 In: Journal of Marketing Management. 22, 9, p. 979-1008. 30 p.
Journal article

Relationships in consultancy: developing a sustainable competitive advantage
Karantinou, K.M., Hogg, M.K. 2006 In: European Marketing Academy Conference (Athens) - 2006. N/A : unknown p. 107. 107 p.
Conference contribution

Stories: how they are used and produced in market(ing) research
Hopkinson, G.C., Hogg, M.K. 2006 In: Handbook Of Qualitative Research Methods In Marketing. Cheltenham : Edward Elgar p. 156-174. 19 p. ISBN: 1845421000.
Chapter

Symbolic consumption: the interplay between distinction, distastes and degrees of rejection
Hogg, M.K., Banister, E.N. 2006 In: European Advances in Consumer Research. 7, p. 453-456. 4 p.
Journal article

The (re)-configuration of production and consumption in empty nest households
Hogg, M.K., Curasi, C.F., MacLaran, P. 2006 In: Consumer Behavior II: The Meaning of Consumption (Three-Volume Set, Vol 4 - 6). London : Sage ISBN: 1412908426.
Chapter

Towards a conceptual framework for analyzing the structures of visual rhetoric in advertising
Gkiouzepas, L., Hogg, M.K. 2006 In: European Marketing Academy Conference (Athens) - 2006. N/A : unknown p. 169. 169 p.
Conference contribution

Vulnerable consumers' experiences of marketplace encounters
Hibbert, S.A., Piacentini, M.G., Hogg, M.K. 2006 In: AMA Marketing and Public Policy Conference (Long Beach, California) - 2006. N/A : unknown
Conference contribution

Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3)
Hogg, M.K. 2005 London : Sage. ISBN: 1412908418.
Book

Consumer Behavior II: The Meaning of Consumption (Three-Volume Set, Vol 4 - 6)
Hogg, M.K. 2005 London : Sage. ISBN: 1412908426.
Book

Introduction and overview
Hogg, M.K. 2005 In: Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London : Sage ISBN: 1412908418.
Chapter

Negotiating the transition to motherhood: what kind of mother do I (not) want to be
Banister, E.N., Hogg, M.K. 2005 In: Maternal Bodies, Institute for Advance Studies Workshop (Lancaster University) - November 2005. N/A : unknown
Conference contribution

Gender identity, gender salience and symbolic consumption
Patterson, C., Hogg, M.K. 2004 In: Gender, Marketing and Consumer Behaviour, Association of Consumer Research (Wisconsin ) - 2004. N/A : unknown
Conference contribution

Gender, technology and computer-meditated communications in consumption-related online communities
MacLaran, P., Hogg, M.K., Catterall, M., Kozinets, R. 2004 In: Elusive Consumption. Oxford and Virginia : Berg Publishers p. 145-171. 27 p. ISBN: 1859737684.
Chapter

Imagined multiple worlds: how South Asian women in Britain use family and friends to navigate the 'border crossings' between household and societal contexts
Lindridge, A.M., Hogg, M.K., Shah, M. 2004 In: Consumption, Markets and Culture. 7, 3, p. 211-238. 28 p.
Journal article

Negative symbolic consumption and consumers' drive for self-esteem: the case of the fashion industry
Banister, E.N., Hogg, M.K. 2004 In: European Journal of Marketing. 38, 7, p. 850-868. 19 p.
Journal article

Teaching and learning about qualitative research in the social sciences: an experiential learning approach amongst marketing students
Hopkinson, G.C., Hogg, M.K. 2004 In: Journal of Further and Higher Education. 28, 3, p. 307-320. 14 p.
Journal article

The (re)-configuration of production and consumption in empty nest households
Hogg, M.K., Curasi, C.F., MacLaran, P. 2004 In: Consumption, Markets and Culture. 7, 3, p. 239-259. 21 p.
Journal article

Consumers' investment of products and brands with negative symbolic meanings: the implications for marketing managers
Hogg, M.K., Banister, E.N. 2003 In: Academy of Marketing Science 9th Biennial World Marketing Congress (Malta) - 1999. N/A : unknown
Conference contribution

Gender, identity and the consumption of advertising
Hogg, M.K., Garrow, J. 2003 In: Qualitative Market Research: An International Journal. 6, 3, p. 160-174. 15 p.
Journal article

Possible selves: identifying dimensions for exploring the dialectic between positive and negative selves in consumer behaviour
Banister, E.N., Hogg, M.K. 2003 In: Advances in Consumer Research. 30, 1, p. 149-150. 2 p.
Journal article

Social comparison goals and the consumption of advertising: towards a more contingent view of young women's consumption of advertising
Hogg, M.K., Fragou, A. 2003 In: Journal of Marketing Management. 19, 7-8, p. 749-780. 32 p.
Journal article

Avoiding embodying the negative: the dialectic between body image and negative selves
Banister, E.N., Hogg, M.K. 2002 In: 6th Conference on Gender, Marketing and Consumer Behaviour, Association for Consumer Research, (Paris) - 2002. N/A : unknown p. 17-34. 18 p.
Conference contribution

Identifying and exploring dimensions of the negative self
Banister, E.N., Hogg, M.K. 2002 In: Customer Research Academy Workshop Series (CRAWS) (UMIST ) - 2002. N/A : unknown
Conference contribution

The negative self and the refusal of tastes in consumer behaviour
Hogg, M.K., Banister, E.N. 2002 In: Contrasting Theories of Consumption Workshop (CRIC at University of Manchester) - 2002. N/A : unknown
Conference contribution

"I hate my body!" Body image, the negative self, fashion and clothing (Special session on The re-emergence of the body in consumer behaviour research)
Banister, E.N., Hogg, M.K. 2001 In: European Advances in Consumer Research ( ) - 2001. Provo : Association for Consumer Research p. 18-22. 5 p. ISBN: 0-915552-47-7.
Conference contribution

Consumers and their negative selves: from 'so not me' to 'just not me'
Banister, E.N., Hogg, M.K. 2001 In: Fashion Marketing:Contemporary Issues (1st Edition). Oxford : Butterworth-Heinemann p. 190-202. 13 p. ISBN: 0750652438.
Chapter

Dislikes, distastes and the undesired self: conceptualising and exploring the role of the undesired end state in consumer experience
Hogg, M.K., Banister, E.N. 2001 In: Journal of Marketing Management. 17, 1-2, p. 73-104. 32 p.
Journal article

Exploring relationship management in professional services: a study of management consultancy
Karantinou, K.M., Hogg, M.K. 2001 In: Journal of Marketing Management. 17, 3-4, p. 263-286. 24 p.
Journal article

Mapping the negative self: from 'So not me' to 'just not me'
Banister, E.N., Hogg, M.K. 2001 In: Advances in Consumer Research. 28, 1, p. 242-248. 7 p.
Journal article

Conceptualizing negative symbolic consumption
Banister, E.N., Hogg, M.K. 2000 In: Customer Research Academy Workshop Series (CRAWS) (UMIST ) - 2000. N/A : unknown
Conference contribution

Shifting the discourse: feminist perspectives on consumer behaviour research
Hogg, M.K., Bettany, S., Long, G. 2000 In: Marketing and Feminism: Current Issues and Research. London and New York : Routledge p. 112-128. 17 p. ISBN: 0-415-21973-6.
Chapter

The impact of self-monitoring on image congruence and product/brand evaluation
Hogg, M.K., Cox, A.J., Keeling, K.A. 2000 In: European Journal of Marketing. 34, 5/6, p. 641-666. 26 p.
Journal article

The structure and transfer of cultural meaning: a study of young consumers and pop music
Hogg, M.K., Banister, E.N. 2000 In: Advances in Consumer Research. Provo : Association for Consumer Research p. 19-23. 5 p.
Conference contribution

Brand recognition and young consumers
Hill, A.J., Bruce, M., Hogg, M.K. 1999 In: Advances in Consumer Research XXVI, Association for Consumer Research, Provo, Utah - 1999. N/A : unknown p. 671-674. 4 p.
Conference contribution

Female images in advertising: the implications of social comparison for marketing
Hogg, M.K., Bruce, M., Hough, K. 1999 In: International Journal of Advertising. 18, 4, p. 445-473. 29 p.
Journal article

Relationship marketing and privacy. Exploring the thresholds
Hartley, M., Angold, S.J., Hogg, M.K., Long, G. 1999 In: Journal of Marketing Practice: Applied Marketing Science. 5, 1, p. 4-20. 17 p.
Journal article

Transforming relationship marketing via subversive readings
Eccles, P., Bettany, S., Hogg, M.K., Long, G. 1999 In: Critical Management Studies Conference (Manchester ) - 1999. N/A : unknown
Conference contribution

Anti-Constellations: exploring the impact of negation on consumption
Hogg, M.K. 1998 In: Journal of Marketing Management. 14, 1-3, p. 133-158. 26 p.
Journal article

Consumer behaviour and non-conventional healthcare choice
Mitchell, V.W., Chung, S.L., Hogg, M.K. 1998 In: Advances in Consumer Research XXV, Association for Consumer Research, Provo, Utah - 1998. N/A : unknown p. 79. 79 p.
Conference contribution

Data, privacy and relationship marketing: a conundrum
Long, G., Angold, S.J., Hogg, M.K. 1998 In: Journal of Database Marketing. 5, 3, p. 231-244. 14 p.
Journal article

Marketing relationships and the internet: towards a framework
Long, G., Hogg, M.K., Davidson, D., Nuttall, J. 1998 In: Journal of Database Marketing. 6, 2, p. 105-126. 22 p.
Journal article

Perceived risk - issues of definition and measurement for consumer research
Mitchell, V.W., Hogg, M.K. 1998 In: Advances in Consumer Research XXV, Association for Consumer Research, Provo, Utah - 1998. N/A : unknown p. 79. 79 p.
Conference contribution

Proceedings of the 1998 annual conferences of the Academy of Marketing
Davidson, D., Nuttall, J., Hogg, M.K., Long, G. 1998 In: Academy of Marketing Annual Conference (Sheffield University) - 1998. N/A : unknown p. 628-629. 2 p.
Conference contribution

Constellations, configurations and consumption: exploring patterns of consumer behaviour amongst UK shoppers
Hogg, M.K., Michell, P.C.N. 1997 In: Advances in Consumer Research XXIV, Associatin for Consumer Research, Provo, Utah - 1997. N/A : unknown p. 551-558. 8 p.
Conference contribution

Decisions past and decisions present: modelling broader patterns of consumer choice
Hogg, M.K., Michell, P.C.N. 1997 In: Advances in Consumer Research XXIV, Associatin for Consumer Research, Provo, Utah - 1997. N/A : unknown p. 536-541. 6 p.
Conference contribution

Identity, self and consumption: a conceptual framework
Hogg, M.K., Michell, P.C.N. 1996 In: Journal of Marketing Management. 12, p. 629-644. 16 p.
Journal article