Saatchi chief Kevin Roberts: We live in the age of the idea, not the age of the ad
Kevin Roberts, Worlwide CEO of advertising giant Saatchi & Saatchi, is featured in the Financial Times, talking about his involvement with Lancaster University Management School.View on the FT website
MSc Advanced Marketing Management celebrates 10-year Microsoft collaboration
Since it launched 10 years ago, Lancaster’s MSc in Advanced Marketing Management has forged a close and mutually beneficial partnership with Microsoft, and especially with senior executive Dr Andrew Hawkins.
Success for MSc E-Business & Innovation team in Google Online Marketing Challenge 2014
A team of students from the MSc E-Business & Innovation have been ranked as AdWords Business Semi-Finalists in the Google Online Marketing Challenge, achieving second in the UK out of 57 teams.
Lancaster MBA climbs the Economist Which MBA rankings
The Lancaster MBA has climbed 13 places in the 2014 'Which MBA' rankings compiled by the Economist magazine.
New MBA class faces its first challenge
The new Full-time and Executive MBA classes faced their first challenge mid-way through their induction week. Following two days of introductions to Lancaster, leadership, learning and reflection, the class moved from the comfort of the lecture theatre to an outdoor activity centre in the beautiful Lake District.
Strategy game brings MBA year to a close
There was real competition this year at the grand MBA finale – the Capstone Event. The class of 2014 took on four alumni teams, which had come together from across the globe to try to take the Capstone crown.