On the Management MSc, you will have the opportunity to complete a company project as part of the Research Project module, helping a real organisation with a genuine problem or challenge it is facing.
For many students, company projects are one of the most exhilarating and rewarding parts of the programme. Company projects bring you face-to-face with company managers, giving you a real insight into their roles. They can also boost your employability. They give you experience of delivering results in practice that you can talk about in a job interview. This may be particularly beneficial if you are joining the programme direct from an undergraduate degree and have limited work experience.
Many of the companies that work with the programme are small or medium sized enterprises. This means you are quickly exposed to senior members of staff and various business functions. It also means you are in a strong position to make a real difference to the organisation.
You do not need to find your own company project – we provide them for you. Students typically remain based at Lancaster close to their academic supervisor but visit the company they are working with as required to collect data, present interim results, and so on.
Why should I complete a company project?
- They give you an opportunity to put theory from the programme into practice
- You get to make a real difference to an organisation by working on an important business concern
- You build your skills, including in consultancy, problem-solving, and communication
- They enhance your employability and you can obtain a reference from the company
- On occasions, company projects undertaken by LUMS students have led to employment
What sorts of projects are undertaken?
The projects on offer vary from year to year, but examples include:
- Strategy evaluation: Working with an organisation to evaluate plans to diversify its product range
- Project control: Applying project management tools and techniques to a ‘live’ project – to evaluate project progress and intervene where necessary to help get the project back on track
- Market communication: Helping an organisation to develop new channels of communication with potential customers, including through better use of social media
- Project planning: Scoping out a project for an organisation – determining its size and scope, and putting robust plans in place that form the foundations of a future project
- Strategic change: Informing an organisation on its intended decision to expand and move location
- Buyer behaviour: Analysing buyer behaviour to assist an organisation in understanding how customers choose between products available on the market
- Project evaluation: Conducting an evaluation of a company’s past projects to improve knowledge of what makes a successful project in a particular industry
- Strategic orientation: Helping an organisation to develop or reconfigure its business model in response to changes in the marketplace
- Market positioning: Conducting interviews and focus groups to make recommendations to an organisation on how it can improve the market positioning of its products and distinguish itself from the competition
Find out more about a recent Management MSc project for a travel company.