Sissel Gynnild

Country of origin: Norway

Senior Brand Manager, The FA (Football Association)

Lancaster University Management’s School flawless reputation as a world class school of business and management strongly appealed to me – this is of particular interest when studying at an institution abroad. Along with the research, teaching facilities and staff, LUMS offers an internationally strong competitive package. The support offered by the undergraduate office is also a strong asset of the School and something which I have valued immensely throughout my degree. Finally, the wonderfully green university campus speaks for itself.

The BBA Management degree is tailored to prepare students for working in business. Hence we do a lot of presentations, business consultancy tasks, case studies and strategic planning exercises which help to add real-life experience to our education. Also, the mandatory year in industry significantly improves your CV, placing you one step ahead of most of your peers. Again, the undergraduate office is a real asset in helping students to find a good placement.

In my first two years at university I rowed in the women’s first VIII. It was a wonderful experience, although really hard work, and it is where I met most of my best friends at Lancaster. I would strongly recommend students to join a university sport as it is a great way of socialising as well as getting out of the library!

In my second year, my crew came second in the BUSA Indoor Rowing competition, for which we were awarded Lancaster University Full Colours. Rowing requires an exceptional time commitment (you complete 10 competitive training sessions per week) – and for my final year I had to quit the sport to focus on my studies. However, by this point I had made a good network of friends across different degrees and colleges.

I was a BBA Management course representative throughout all four years of my degree. In my view, it is the best way to get your name known amongst professors and course administrators and it also allows you to voice your opinion on how the different modules are being run.

Year in industry

I did my third-year placement with Johnson & Johnson, working in marketing on different beauty brands. Having the opportunity to work for a multinational corporation as part of your degree is invaluable. It not only works wonders in building your CV, but it also gives you great insights into how a real organisation operates on a day-to-day basis. I gained significantly more from my final year of studies due to my placement experience. I was also very lucky in that Johnson & Johnson offer a great placement training programme, which means that I was allowed to manage several tasks and projects on my own, while being mentored throughout the year.

I was successful in the Johnson & Johnson Graduate Assessment Centre and was hence offered a graduate role in Marketing. since then I have been working for the Football Association.