LEC Business Breakfast Club - Spotting Gaps in the Market
Rebecca Turner, Envirolink; Andy Sweetman, LEC; Jonathan Lutwyche, The REACH Centre
Thursday 24 February 2011, 0800-1030
LEC Training Rooms 1 And 2
Spotting Gaps in the Market
Market research can help your business to identify gaps in the market which are currently not exploited or under served. This session will focus on how to spot these gaps and how doing so can mean new products or services and income.
Rebecca Turner from Envirolink will discuss the different ways to analyse your market and spot gaps.
Jonathan Lutwyche, The REACH Centre, will discuss how he set up a company from spotting a gap in the market created by new legislation. Andy Sweetman, LEC, will talk about the work LEC did to help Jonathan exploit this opportunity to best effect and the ways in which they still work together.
Rebecca Turner, Envirolink
Andy Sweetman, LEC
Jonathan Lutwyche, The REACH Centre