Less is More will provide \u2018proof of concept\u2019 for a Lancaster-based real-life-digital \u2018game\u2019 that sets real-life sustainable challenges that are rewarded with online recognition and\/or physical rewards. The game would aim to encourage people to consume less and make more sustainable lifestyle choices.<\/span><\/p>\n We envisage that in the eventual form of the game, players will be able to set, monitor and complete sustainable challenges and log their activity through for example GPS mapping, using their BARTER card in a local shop, or uploading \u2018evidence\u2019 (for example a photo of action). The activity would then be rewarded with online points (creating the element of competition) that can translate to real life rewards. This model will be trialled using a basic model of the game in the first months of next year.<\/p>\n The challenge of providing \u2018proof of concept\u2019 is therefore focussed on approaching potential players, and exploring with them how best to motivate engagement, for example how the game should look and feel, whether they would play on their own or in teams, how we can make the most of the \u201cfun\u201d aspect of involvement \u2013 how best to exploit the power of \u2018gamification\u2019 – and how the interface with the real world would work. We hope that the game would involve synergies with other sustainability projects and Catalyst projects such as BARTER, and act as another mode of motivation for sustainable behaviour that might appeal beyond the \u201cusual suspects\u201d.<\/p>\n In research terms, we will be holding short deliberative workshops with groups of potential users including creative media students, senior learners at the University and other groups as we identify them \u2013 to ensure that the game design process is bottom-up and acceptable to potential users. We hope to run a Q-sort activity to identify clusters of attitudes towards pro-environmental behaviours that might help in tailoring the game to appeal to different groups with different motivations, views of responsibility and so forth. Interviews will also take place after the game architecture has been trialled. Along the way this will test the different theories of recruitment to sustainable practices proposed by gamification (intrinsic and extrinsic rewards), Cultural Theory, behaviourist models behind the government\u2019s Behaviour Change programme, and social practice theory.<\/p>\n LESS UK, Lancaster and Morecambe College, Young Addaction\u00a0North Lancashire, and a cross disciplinary team of academics from Lancaster University.\u00a0In addition there are plans to create a pilot \u2018Tech Buddy\u2019\u00a0volunteering scheme to support people without IT skills or\u00a0internet access to participate.<\/p>\n Less is More will create a detailed concept for the makings\u00a0a Lancaster-based \u2018game\u2019 that sets real-life sustainable\u00a0challenges, to be rewarded with online recognition and The game aim will be to encourage people to consume less\u00a0and make more sustainable lifestyle choices by furthering\u00a0understanding of how consumption is impacting on the\u00a0planet, the local economy and on health and well-being.<\/p>\n","protected":false},"excerpt":{"rendered":" The game would aim to encourage people to consume less and make more sustainable lifestyle choices.<\/p>\n","protected":false},"author":1,"featured_media":69,"parent":9,"menu_order":0,"comment_status":"open","ping_status":"open","template":"page-project.php","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-50","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/pages\/50","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/comments?post=50"}],"version-history":[{"count":8,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/pages\/50\/revisions"}],"predecessor-version":[{"id":477,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/pages\/50\/revisions\/477"}],"up":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/pages\/9"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/media\/69"}],"wp:attachment":[{"href":"https:\/\/www.lancaster.ac.uk\/catalystproject\/wp-json\/wp\/v2\/media?parent=50"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Who are involved?<\/h3>\n
What new digital technology is developing?<\/h3>\n
\nphysical rewards. E.g. walk-to-work, turn down thermostat,\u00a0sell your car etc.<\/p>\nWhat are the intended impacts?<\/h3>\n