{"id":7847,"date":"2019-05-22T16:01:18","date_gmt":"2019-05-22T16:01:18","guid":{"rendered":"http:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/encoding_specificity\/"},"modified":"2019-05-22T16:01:18","modified_gmt":"2019-05-22T16:01:18","slug":"encoding_specificity","status":"publish","type":"post","link":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/encoding_specificity\/","title":{"rendered":"Encoding specificity"},"content":{"rendered":"<p><a href=\"http:\/\/research.baycrest.org\/etulving\" target=\"_self\" data-editable-link=\"http:\/\/research.baycrest.org\/etulving&amp;target=_self\" rel=\"noopener noreferrer\">Endel Tulving<\/a>&#8216;s hypothesis that memory retrieval or recall is improved when information present at encoding, including contextual details, are also available at the time of retrieval. &nbsp;For example, memorizing the word \u201a&#8217;tree&#8217; in the context of &#8216;apple tree&#8217; will lead to a deterioration in the ability to recognize it when presented in another context such as &#8216;family tree&#8217;. &nbsp;A similar concept was put forward in 1928 by <a href=\"http:\/\/www.brocku.ca\/MeadProject\/Hollingworth\/Hollingworth_1911a.html\" target=\"_self\" data-editable-link=\"http:\/\/www.brocku.ca\/MeadProject\/Hollingworth\/Hollingworth_1911a.html&amp;target=_self\" rel=\"noopener noreferrer\">Harry L. Hollingsworth<\/a> (1880-1956), which he called, in less elegant terms, the principle of reinstatement of stimulating conditions.&nbsp;<\/p>\n<p>See <a href=\"encoding\">Encoding<\/a>, <a href=\"memory\">Memory<\/a>, Recall memory  <\/p>\n<p><\/p>\n<p><\/p>\n<p><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Endel Tulving&#8216;s hypothesis that memory retrieval or recall is improved when information present at encoding, including contextual details, are also available at the time of retrieval. &nbsp;For example, memorizing the word \u201a&#8217;tree&#8217; in the context of &#8216;apple tree&#8217; will lead to a deterioration in the ability to recognize it when presented in another context such &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/encoding_specificity\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Encoding specificity&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2],"class_list":["post-7847","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-glossary","entry"],"_links":{"self":[{"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/posts\/7847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/comments?post=7847"}],"version-history":[{"count":0,"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/posts\/7847\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/media?parent=7847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/categories?post=7847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lancaster.ac.uk\/fas\/psych\/glossary\/wp-json\/wp\/v2\/tags?post=7847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}