Jack Ward

Country of origin: United Kingdom

Creative Strategy Planner, Gyro

After having studied History and Politics at the University of Liverpool I was keen to learn more about business, strategy and entrepreneurship, and LUMS seemed to be the perfect place to do that. I had worked briefly in politics, which had impressed upon me the importance of strategic thinking to solve difficult problems, and the impact of innovation on society. I wanted hands-on experience, the chance to work on real life projects and to learn new skills, and I certainly got those at Lancaster. The prestige of the Management School, the opportunity to work with people from all over the world and the chance to study abroad all helped me in my decision to enrol on the course.

While challenging, the Management MSc programme was a blast, and I really enjoyed getting to know my course mates through group assignments and outside the classroom. Having always been interested in strategy I found the Strategic Management module particularly good, and the chance to work on a project with classmates from around the world, all offering unique views and approaches, was an exciting challenge. I also enjoyed modules in new venture planning and negotiation, which gave me more confidence in my presentation and leadership skills and my potential to even start my own business one day. The chance to learn new skills in finance and economics was also a brilliant learning experience, and I’ve carried much of what I learnt into my career today.

I receive a couple of emails every summer from people all over the world asking me whether to enrol on LUMS’ MSc Management course and my advice is always the same: DO IT!

I volunteered to be the social secretary for my class, which gave me the chance to meet and socialise with my course mates outside the classroom, including on a trip to a cabaret at Christmas and a group meal where we all brought dishes from our home countries. I really enjoyed campus life, joining the running club and playing football regularly. It was always fun to grab a beer or a coffee with my classmates after a tricky presentation!

As part of the Management MSc programme I had the opportunity to take part in the International Study Program (ISP) at the University of St. Gallen in Switzerland, an intensive course designed for MBA students from around the world. Arriving in Switzerland, following the completion of my degree, I was able to learn more about strategy and leadership from a global perspective, as well as enjoy living in a new country and learning a new language. As part of the ISP I was able to learn from some of the world’s foremost thinkers in business and strategy and got an insider’s view to a variety of companies including BMW, Roche and LGT Venture Philanthropy.

My time at Lancaster was challenging, enlightening, exciting, insightful and fun! The things you learn and the friends you make on the course stay with you far beyond graduation day. Every day was different, and it was great to learn new things with such a diverse and intelligent group of classmates.

The Careers Team at LUMS is second to none. They’re always on hand to give helpful advice on which careers might suit you. The LUMS Careers Team helped me to identify a career in communications planning and strategy that I still work in today! The workshops and career events put on by the Management School also offered insights into industries, businesses and jobs that I would never have even considered before I attended LUMS.

I’m currently working in creative strategy and planning for global communications agency Gyro, where I help create brand strategies for clients all over the world using many of the tools and insights that I learnt while studying MSc Management. The skills I learnt at Lancaster have helped me enormously in my career thus far, and will continue to do so in the future. I hope to continue my career in strategy and insight, working with organisations from all over the world. The friends I made at Lancaster and at St. Gallen mean that I’ll always be able to count on a truly global perspective in my career and life.