What Will You Study

The MA in Design Management provides a vibrant and design rich environment for design and associated graduates to develop an understanding of contemporary design management. It prepares graduates for careers as design consultants, managers, researchers and design-led change makers in private and public organisations as well as for doctoral study. You will develop modes of thinking critical to the challenges design managers face across a range of real-world situations. A thematic curriculum explores design management from a range of future-oriented perspectives typically including service design, design for sustainability, design strategy, and design and branding. An Imagination Lab – an intensive project-based design studio – enables students to undertake a deep dive into a complex design challenge.

Teaching focuses on how human-centred design thinking can address tomorrow’s challenges, preparing students for leadership roles via projects requiring complex problem solving skills. Exploration of new directions for people, products, services and systems is supported through a programme of case studies, live projects and visiting professionals. Staff who contribute to the course have broad and in-depth experience in design and design management and are leading experts within their respective fields. The course concludes with a self-directed major research project often in line with career aspirations.