Professor Maria Piacentini
Maria is a leading expert in consumption insights, focusing on real-world problems of global significance for marketing practice and public policy. She is a Professor in the Marketing Department and Director for the Centre for Consumption Insights at Lancaster University Management School. Her work has been published in international social sciences and marketing/management journals. She is a co-chair of the Academy of Marketing SIG Consumer Research with Societal Impact, and on the steering committee for the international Transformative Consumer Research (TCR) network. Maria is the Co-Principal Investigator for PPiPL.
Professor Maria Piacentini