Dr Dimitrinka Atanasova

Lecturer in Intercultural Communication

Research Overview

I draw on theories and methods from applied linguistics, media & communication studies and sociology. I research health & science communication (particularly the topics of obesity, mental health, climate change, sustainability, nitrogen pollution) and developments in news journalism (currently, constructive journalism). I am especially interested in the communication of health & science topics in various media (especially through culturally-embedded frames and metaphors) and in how people discuss health & science topics using various media (and how their communicative practices may vary across cultures).

  • DisTex - Discourse and Text Research Group