She has won £1200, a prize which is presented every year to the best final year student on the degree programme. 

Emma said: "The BSc Marketing and Design course has been invaluable in developing myself as a person and for my career. The course combines the perfect mix of the academic rigor of marketing, along with the creativity and design thinking skills.

"It is now more important than ever to have something that sets you apart from the crowd. The varied teaching methods and opportunities that are provided through studying this course provide the encouragement and inspiration to take responsibility for your own success and achieve that unique selling point that sets you apart.

"It is a testament to the value of the course that someone as successful as Rob wants to invest in the futures of students like myself.

"I feel very honoured to receive the award and excited for a future career in my chosen field of brand management and I would like to take this opportunity to thank Rob once again for the award and recognition.”

During her course, Emma undertook an internship at Nestlé and, in September, she will begin a new role as an Assistant Brand Manager for Nestlé Confectionery.

Blueprint Interiors Managing Director Rob Day, a LUMS alumnus, came to Lancaster for Emma’s graduation to present the award. He was joined by the Head of the Marketing Department, Professor Maria Piacentini.

Rob is passionate about the importance of bringing marketing and design together to achieve success. 

He said: “Our involvement with Lancaster University, and in particular the Management School, in providing the Blueprint Scholarship reflects our desire to implement and encourage closer collaboration between education and industry.

"We firmly believe that learning is a lifelong and continuous process whose value is multiplied by the wider experience and practical application and testing obtained in commercial practice. The study of design in a marketing context is embedded in our own interests and core beliefs; we are delighted to support the course and reward outstanding effort by the most talented and committed students.”

Maggie Wild, Alumni and Development Manager for LUMS, said: "It is heartening to see Lancaster alumni helping new graduates in this way, building strong and meaningful connections. It epitomises the friendly and supportive nature of Lancaster University, past and present."