Event Details

How to Gain a Sustainable Competitive Advantage like Uber and Airbnb.

Did you know that the largest accommodation renting business does not own a single room? Not only that, but the largest car rental business does not own a single car, and the largest content provider does not own a single piece of self-created content. What do all of these businesses have in common? Digital platforms. This masterclass will help demystify digital platforms and explore how they can lead to sustainable competitive advantage for modern businesses.

Our Business Master's Taster Series invites undergraduate students or graduates who are considering doing a postgraduate course in the future to find out more. Join this hour-long session to get a first-hand taste of our teaching and to learn more about this fascinating topic. You are also invited to stay for refreshments afterwards, to talk to the lecturer and current students to find out more about our Master's courses.