Marketing BSc Hons - 2018 Entry

UCAS Code
N500

Entry Year
2018

A Level Requirements
AAB see all requirements see all requirements

Duration
Full time 3 Year(s)

Course Overview

You will receive an excellent grounding in all areas of Marketing, including insights into consumer behaviour, marketing channels and the role and importance of market research and analysis. You will learn about Marketing as a management function and develop your knowledge of strategic marketing planning.

On our three-year Marketing degrees, you will carry out market research consultancy projects with ‘live’ clients – including international brands, charities and local companies – to develop your professional consulting abilities.

In addition to giving you an excellent grounding in Marketing, the course allows you to experience a broad range of learning experiences, such as group projects, enabling you to grow your personal as well as academic skills. You will be able to explore a broad range of modules, both in Marketing and in other subject areas, thereby giving you a breadth of knowledge and experience.

Graduates have gone on to positions as Market Research Assistants, Assistant Brand Managers, Account Executives, and Marketing Managers among others.

  • Course Overview

    Course Overview

    You will receive an excellent grounding in all areas of Marketing, including insights into consumer behaviour, marketing channels and the role and importance of market research and analysis. You will learn about Marketing as a management function and develop your knowledge of strategic marketing planning.

    On our three-year Marketing degrees, you will carry out market research consultancy projects with ‘live’ clients – including international brands, charities and local companies – to develop your professional consulting abilities.

    In addition to giving you an excellent grounding in Marketing, the course allows you to experience a broad range of learning experiences, such as group projects, enabling you to grow your personal as well as academic skills. You will be able to explore a broad range of modules, both in Marketing and in other subject areas, thereby giving you a breadth of knowledge and experience.

    Graduates have gone on to positions as Market Research Assistants, Assistant Brand Managers, Account Executives, and Marketing Managers among others.

  • Entry Requirements

    Entry Requirements

    Grade Requirements

    A Level AAB

    GCSE Mathematics grade B, English Language grade B

    IELTS 6.5 overall with at least 5.5 in each component. For other English language qualifications we accept, please see our English language requirements webpages.

    Other Qualifications

    International Baccalaureate 35 points overall with 16 points from the best 3 Higher Level subjects

    BTEC Distinction, Distinction, Distinction

    Access to HE Diploma in a relevant subject with 30 Level 3 credits at Distinction and 15 Level 3 credits at Merit

    We welcome applications from students with a range of alternative UK and international qualifications, including combinations of qualification. Further guidance on admission to the University, including other qualifications that we accept, frequently asked questions and information on applying, can be found on our general admissions webpages.

    Contact Admissions Team + 44 (0) 1524 592028 or via ugadmissions@lancaster.ac.uk

  • Course Structure

    Course Structure

    Many of Lancaster's degree programmes are flexible, offering students the opportunity to cover a wide selection of subject areas to complement their main specialism. You will be able to study a range of modules, some examples of which are listed below.

    Year 1

      Core

    Year 2

      Core

      Optional

    Year 3

      Core

      Optional

    Lancaster University offers a range of programmes, some of which follow a structured study programme, and others which offer the chance for you to devise a more flexible programme. We divide academic study into two sections - Part 1 (Year 1) and Part 2 (Year 2, 3 and sometimes 4). For most programmes Part 1 requires you to study 120 credits spread over at least three modules which, depending upon your programme, will be drawn from one, two or three different academic subjects. A higher degree of specialisation then develops in subsequent years. For more information about our teaching methods at Lancaster visit our Teaching and Learning section.

    Information contained on the website with respect to modules is correct at the time of publication, but changes may be necessary, for example as a result of student feedback, Professional Statutory and Regulatory Bodies' (PSRB) requirements, staff changes, and new research.

  • Careers

    Careers

    Our degree courses produce graduates of the highest calibre who go on to work in marketing functions for the UK’s most prestigious employers. Students may get graduate marketing jobs with blue chip advertising and marketing services agencies or in marketing functions in corporations such as Cadbury, Mattel, Johnson & Johnson, Marks & Spencer, IBM, Unilever and Sainsbury's. 

    Lancaster University is dedicated to ensuring you not only gain a highly reputable degree, you also graduate with the relevant life and work based skills. We are unique in that every student is eligible to participate in The Lancaster Award which offers you the opportunity to complete key activities such as work experience, employability awareness, career development, campus community and social development. Visit our Employability section for full details.

    Lancaster Management School has an award winning careers team to provide a dedicated careers and placement service offering a range of innovative services for management school students. Our high reputation means we attract a wide range of leading global employers to campus offering you the opportunity to interact with graduate recruiters from day 1 of your degree.

  • Fees and Funding

    Fees and Funding

    Fees

    We set our fees on an annual basis and the 2018/19 entry fees have not yet been set.

    As a guide, our fees in 2017 were:

    UK/EU Overseas
    £9,250 £16,660

    Channel Islands and the Isle of Man

    Some science and medicine courses have higher fees for students from the Channel Islands and the Isle of Man. You can find more details here: Island Students.

    Funding

    For full details of the University's financial support packages including eligibility criteria, please visit our fees and funding page

    Students also need to consider further costs which may include books, stationery, printing, photocopying, binding and general subsistence on trips and visits. Following graduation it may be necessary to take out subscriptions to professional bodies and to buy business attire for job interviews. 

Alumni Profiles

portrait photograph of Kerstin Karu

Kerstin Karu

BSc Marketing, 2013

My time at Lancaster has made me realise that I am capable of doing so much more than I ever thought.
Read More
portrait photograph of Meghan Wilson

Meghan Wilson

BSc Marketing, 2013

My time at Lancaster has been a fantastic experience which I will never forget!
Read More
19%

Average time in lectures, seminars and similar

53%

Average assessment by coursework