International Marketing International Retailing Marketing History

View Nicholas's profile

I am available to supervise PhD around the broad area of international marketing and cross-cultural consumer behaviour. Specific topics on ethics and CSR, consumer financial vulnerability and transformative research are most welcome.

View Sandra's profile

Research Profile I am a consumer researcher with a specific focus on longer-term consumption and customer experiences, primarily within service contexts. I have a particular interest in consumer groups, such as families or communities, and their collective experiences, perceptions, and identities. My research has explored how families co-create value from their collective consumption of television, and how the use of TV within households can create identity conflict. I have also published research into the collective experiences of consumer vulnerability among UK military wives. As a former marketing practitioner my work focuses on informing business practice as well as extending theoretical knowledge. My research has appeared in international peer-reviewed journals, such as the European Journal of Marketing, Journal of Business Research, Journal of Services Marketing, Journal of Relationship Marketing and Mobilities. PhD Supervision Interests I am willing to discuss the supervision of candidates interested in the broad areas of collective consumption and customer experiences. Particular topics of interest include value co-creation, consumer vulnerability, self and social identities and identity conflict. I would also be interested in working with candidates who share an interest in the sustainability agenda and who would be interested in exploring innovative research methods, such as videographic or participatory action research approaches.

View Helen's profile

I am interested in supervising PhD students in the broad area of Consumer Culture Theory (CCT), and in particular topics related to Celebrity Culture and Influencer Marketing.

View Hayley's profile

I am willing to supervise PhD students in the broad areas of interpretive consumer research, the sociology of consumption, and critical marketing studies.

View James's profile

I am willing to supervise PhD students in any areas of consumer behaviour and service marketing who want to use quantitative methods (e.g., experiment and/or regression-based approaches).

View Ahmad's profile

Sociological and business-based approaches to gambling, entrepreneurship and enterprise education, organisation and management of healthcare services, business history.

View Carolyn's profile

I would be happy to supervise thoughtful research projects connected with the psychology of markets and sustainability. My current PhD Researcher and co-author, Jiahui Zhao, is studying the psychology of sustainability in connection with veganism and meat-eating. My former PhD Researcher and co-author, Dr. Erik Jacobi, is now a Lecturer at Essex University.

View James's profile

I look forward to supervising students interested in the following topics: Virtual reality applications and uses - Online/ virtual customer experience - Young consumers within emerging markets (e.g. e-tailing and the role of social media in emerging markets particularly in the Middle East region). - Virtual consumption practices - Compensatory consumption.

View Eman's profile

I am always willing to consider those who come with a drive and passion to uncover and solve stimulating, and engaging contemporary issues in the marketing, and organisational domains.

View Alan's profile

I am willing to discuss possible supervision with candidates interested in consumer vulnerability and specifically in marketplace access and disability issues. I am also interested in students who wish to research sacred consumption, investigating the relationship between religion and marketplace structures and religious and secular pilgrimage.

View Leighanne's profile

I would welcome applicants interested in food controversies - GM food, food waste, food related obesity, approaches to food security, food sustainability - and many more

View Gillian's profile

I am happy to take on PhD research projects in Educational Management and Marketing - particularly in the post school sector (FE and HE).

View Jonathan's profile

I am keen to supervise Ph.D. students interested in the relationship between self, identity, and consumption. I am particularly interested in (but not limited to): (1) Family consumption and identity negotiation, (2) Consumption, Gender, and Identity from a discursive and an embodied perspective, (3) Transformative consumer research - projects that focus on improving consumer welfare and making positive social impacts, (4) The role of the body in contemporary consumer culture, and (5) Chinese consumer behaviour. In terms of methodology, I am interested in anything qualitative, in the broadest sense.

View Chih-Ling's profile

I am looking for PhD Students: with interest in studying product development and innovation management, for example: open innovation, absorptive capability and dynamic capabilities, social media, digital marketing, Design-thinking, SMEs, and internationalization. Students with a multi-disciplinary approach are welcomed.

View Rebecca's profile

PhD applications are welcomed from prospective students interested in the following areas: International Trade Deals, Innovation and Value Creation, Innovative Responses to Climate Change, Resources and Property Rights, Business Opportunity and Valuation, Negotiation and Deal-making, Strategy and Marketing Management, Assessing Business Performance

View Stefanos's profile

Dr Sena Ozdemir is interested to supervise PhD students in the following subjects: 1) Strategic alliances in NPD (or new product alliances including dyadic and/or network relationships within and/or across borders), and 2) Digital innovation / digitalisation and NPD (including the role of Big Data Analytics / Customer Analytics / Marketing Analytics, Internet of Things, Artificial Intelligence, Additive Manufacturing in NPD practice and performance etc.) in B2B, B2C and C2C marketing contexts. Industry sectors of interest include manufacturing industries and retail/services industries. Dr Ozdemir has previously supervised several PhD research projects to completion in the following subject areas: Market orientation, NPD capabilities and performance (acted as main supervisor); brand trust and re-purchase intentions in brand and consumer relationship context (acted as main supervisor); marketing capabilities and non-profit organizations (acted as second supervisor); standardisation / adaptation of marketing mix elements in B2B networks (acted as second supervisor); and entrepreneurial leadership in the public and private sector universities (acted as second supervisor). She is also currently supervising a PhD project on the complementary role of different types of strategic alliance engagements and Big Data Analytics capabilities in the innovation performance of Oil and Gas companies.

View Sena's profile

I am interested in supervising PhD students in the broad area of consumption and society, particularly relating to commercial determinants of health and inequalities.

View Maria's profile

Potential PhD students interested in areas such as i) creative expressions thriving in the negative spaces of intellectual property protection, and ii) use of AI in marketing and business, are encouraged to get in touch.

View Sukhpreet's profile

I am willing to supervise PhD students in the following areas: Aesthetics and taste, consumption of space and place, arts marketing and cultural industries, music and consumer culture, experiential marketing, sustainable consumption, digital cultures.

View Alexandros's profile